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Magic Radio | Hamleys Toy Parade

Client: Regent Street Association

When

November, 2016

Where

Regent Street, London

What

Hamleys Toy Parade, all-day extravaganza for the biggest toy parade London has ever seen.

Results

Celebrating Hamleys’ 2nd annual Christmas Toy parade on Regent Street, we brokered a media partnership with Magic Radio, in association with Sky Cinema:

Presenters: Nick Snaith, Harriett Scott

Total Campaign Reach: 2,091,280