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American Express | Heathrow Express

Client: American Express

When

June – September, 2016

Where

Heathrow Express, London

What

American Express wanted to target in-bound customers into the UK as part of their target market falls within this demographic.

Results

Media Circus brokered a deal between American Express and Heathrow Express, which resulted in American Express having 4 exclusive panels within the 680,000 Heathrow Express maps, solely for Amex messaging, being distributed through handouts to passengers upon arrival, in key London train stations and in London hotels.