TALENT:
London’s first lights switch on event of 2011 happened on the iconic Oxford Street. Hosted by Heart’s Toby Anstis, entertainment was taken care of by Ghost the Musical’s Richard Fleeshman, the Pierces and the Saturdays.
London’s first lights switch on event of 2011 happened on the iconic Oxford Street. Hosted by Heart’s Toby Anstis, entertainment was taken care of by Ghost the Musical’s Richard Fleeshman, the Pierces and the Saturdays.
We consulted on the event direction, delivery, creative and content including high profile talent through securing Heart Radio as radio partner.
PARTNERS:
AD Health and Safety, Westminster City Council, Clean Team, Red Caps, TFL, Metropolitan Police, Visit London, London Fire Brigade, St John’s Ambulance, SFM Security, New West End Company, Heart Radio.
AD Health and Safety, Westminster City Council, Clean Team, Red Caps, TFL, Metropolitan Police, Visit London, London Fire Brigade, St John’s Ambulance, SFM Security, New West End Company, Heart Radio.
RESULT:
The switch on event was attended by a crowd of over 10,000
Click below to watch the film.
| WHAT: CHRISTMAS LIGHT SWITCH ON IN LONDON’S ICONIC WEST END SHOPPING DISTRICT |
| WHERE: OXFORD Street |
| WHEN: Tuesday 1th November 2011 |
| CLIENT: New West End Company |
| MEDIA PARTNERS: Heart Radio |